Books : Search

1.

Superior Customer Value in the New Economy: Concepts and Cases, Second Edition
Author name: William C. Johnson, Art Weinstein
May 27, 2004

2.

Handbook of Market Segmentation: Strategic Targeting for Business and Technology Firms (Haworth Series in Segmented, Targeted, and Customized Market)
Author name: Art Weinstein
April 30, 2004

3.

Market Segmentation
Author name: Art Weinstein
November 01, 1993

4.

Art Weinstein Talks Bridge for Intermediate Players
Author name: Art Weinstein
1990

5.

Business students' perceptions of arrogance in academia.(Table): An article from: College Student Journal
Author name: Perry Haan, Margaret M. Britt, Art Weinstein
April 09, 2007

6.

Defining Your Market: Winning Strategies for High-Tech, Industrial, and Service Firms (Haworth Marketing Resources)
Author name: William Winston, Art Weinstein
August 04, 1998

7.

Designing and Delivering Superior Customer Value: Concepts, Cases, and Applications
Author name: Art Weinstein, William C. Johnson
June 24, 1999

8.

An evaluation of SBI marketing consulting: the entrepreneur's perspective.: An article from: Journal of Small Business Management
Author name: Art Weinstein, J.A.F. Nicholls, Bruce Seaton
July 28, 2005

9.

Market definition in technology-based industry: a comparative study of small versus non-small companies.: An article from: Journal of Small Business Management
Author name: Art Weinstein
July 28, 2005

10.

Market Segmentation -
Author name: Art Weinstein -
1994