Discount Price: $96.95
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Type of bind: Paperback
Dewey Decimal Number: 302.2072
EAN num: 9780534581404
ISBN number: 0534581404
Label: Wadsworth Publishing
Manufacturer: Wadsworth Publishing
Quantity: 1
Page Count: 432
Printing Date: November 05, 2003
Publishing house: Wadsworth Publishing
Sale Popularity Level: 744747
Studio: Wadsworth Publishing
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Editor's Notes and Comments:
Product Description:
Merrigan and Huston's COMMUNICATION RESEARCH METHODS is a timely introduction to the communication research methods course. This engaging, student-friendly text presents a unique and fully developed teaching model of research as argument that connects researchers' claims, data, and warrants, or background reasoning. The text incorporates a tremendous range of examples from published communication studies that provide students with current, relevant, and practical illustrations of key concepts.
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Rated by buyers -
This was the required text for my Communication Research Methods class, so buying it wasn't really an option.
After flipping through the book to see what I was in for this semester, I found the layout of the book to be pretty organized.
1.) Each chapter has an abstract at the beginning and a summary at the end that gives a brief overview of the chapter.
2.) Each chapter has an outline at the beginning to show you how the chapter lays out the topic.
3.) Vocab words are bolded, which is great if you have to know them for a test, and a list of "Key Terms" is at the end of each chapter.
4.) Throughout the chapter, the authors provide examples of warrants and claims to illustrate the points they're trying to make.
5.) Appendix A - A good guide to writing research reports and essays. Definitely helpful with assignments.
Overall, I think that this is a pretty good textbook. The reading tends to be pretty dry, but not completely untolerable.
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